Technology should make work lighter, not heavier.

Businesses don't need more technology for the sake of technology. They need systems that work together, processes that make sense, and automation that gives people more time to focus on meaningful work.

Why AMP exists.

AMP Data Solutions is a founder-led technology consulting and business automation company based in Dubai.

We started from a simple observation: many capable businesses are held back less by a lack of software than by software that doesn't fit how they work. Systems don't talk to each other. Reports are assembled by hand. Skilled people spend their days copying information between tools and formatting documents.

Enterprise platforms can solve much of this, but only when they are implemented by people who understand both the platform and the business. And some problems, such as a document that needs to be assembled the same way every time, are better solved by a small, well-designed application than by a large system.

AMP exists to bring both together: Odoo and SAP expertise, and the practical applications, integrations and automation that fill the gaps around them.

The challenges we aim to solve.

Fragmented operations

Sales, inventory, finance and people data held in separate places, reconciled by whoever has the time.

Manual, repetitive work

Reports, quotations, approvals and documents that follow the same pattern yet are rebuilt from scratch.

Systems that stopped fitting

Tools chosen for a smaller business, now stretched by new products, branches, customers and compliance needs.

Technology that stalls after go-live

Projects that finish on paper but leave teams without the support or training to get value from the system.

What we believe.

Three principles shape how we scope, build and support.

01

Understand Before We Build

We learn how your business actually runs before proposing anything. The best solution is often smaller, simpler or different from the one you walked in expecting.

02

Technology Must Deliver Practical Value

Every module, customisation and automation has to earn its place by solving a named problem. If it adds complexity without removing effort, we leave it out.

03

Partnerships Beyond Go-Live

Systems change as businesses change. We plan for training, support and the next improvement, and stay close to the teams using what we build.

The founders.

AMP is led by two partners with complementary roles: one focused on delivery and technical quality, the other on customers and opportunities.

Portrait of Mustafa Patanwala

Mustafa Patanwala

Managing Partner & Delivery Head

Leads technology delivery at AMP Data Solutions.

Mustafa leads technology delivery at AMP Data Solutions, bringing over seven years of experience across enterprise technology, SAP consulting and business transformation initiatives. His expertise includes SAP solution delivery, complex business process design, payroll and HR technology, system integration, and the development of tailored business applications.

He works closely with customers to translate operational requirements into practical technology solutions, combining enterprise systems knowledge with a focus on process improvement, automation and measurable business value.

His professional experience spans complex enterprise environments and cross-functional transformation initiatives, helping inform AMP’s approach to solution architecture, delivery quality and customer outcomes.

Responsibilities

  • Technical delivery
  • ERP solution architecture and implementation oversight
  • Odoo customisation and business-process alignment
  • Custom AI application development
  • Technical quality and solution design
  • Translating operational challenges into practical technology solutions

Areas of expertise

SAP solution deliveryBusiness process designPayroll and HR technologySystem integrationOdoo deploymentsCustom AI solutions

Enterprise experience

  • Payroll team lead on a SuccessFactors Employee Central and Employee Central Payroll implementation for the Royal Commission for Makkah City, including Saudi localisation.
  • Payroll lead for Saudi Arabia, Kuwait and Bahrain within an 11-country Employee Central Payroll programme for TAQA.

Certifications

  • SAP Certified Associate: SAP SuccessFactors Employee Central (2025/2H)
  • SAP Certified Associate: SAP SuccessFactors Employee Central Payroll (2025/2H)

Full profile

Mustafa on LinkedIn

Portrait of Abdeali Patanwala

Abdeali Patanwala

Head of Sales and Customer Relations

Leads sales and customer relationships at AMP Data Solutions.

Abdeali leads sales and customer relationships at AMP Data Solutions, focusing on business development, customer engagement, and identifying opportunities where technology can deliver practical business value. He works with prospective and existing customers to understand their requirements, develop relationships, and connect them with solutions aligned with their operational goals.

A passionate, commercially minded leader, he researches prospects, takes the time to understand their operational challenges, and builds relationships with business owners and decision-makers. He coordinates discovery meetings and solution discussions, supports proposals and commercial conversations, and stays close to customers throughout the sales journey.

Responsibilities

  • Business development
  • Prospect research and outreach
  • Understanding prospective customers’ operational challenges
  • Building relationships with business owners and decision-makers
  • Coordinating discovery meetings and solution discussions
  • Supporting proposal development and commercial conversations
  • Maintaining customer relationships throughout the sales journey
  • Connecting customer needs with AMP’s Odoo, SAP and automation capabilities

Areas of expertise

Business developmentCustomer relationshipsDiscovery and solution discussionsCommercial conversations

Mustafa: delivery

Technical delivery, solution design and implementation quality.

Abdeali: customers

Customer acquisition, relationships and understanding business opportunities.

Together, they help AMP connect business challenges with practical technology solutions.

Enterprise expertise, practical automation.

Two kinds of experience, brought to the same problem.

Enterprise discipline

  • Odoo implementation
  • SAP consulting and application support
  • Testing, reconciliation and change control
  • Documentation that others can maintain

Entrepreneurial pragmatism

  • Direct access to the people doing the work
  • Custom applications for gaps standard software leaves
  • Automation where it removes real effort
  • Scope shaped around outcomes, not packages

Long-term relationships over one-off projects.

We would rather be the partner you call when something changes than the vendor you forget after launch. That means honest advice about what you need, clear scope, and support that continues after go-live.

Our ambition

To make powerful business technology more accessible and useful: enterprise-grade thinking, delivered at a pace and scale that suits growing businesses.

Let's Make Your Operations Work Smarter.

Tell us where work is slowing down. We'll tell you honestly whether ERP, automation, or a custom application is the right next step.

Prefer to reach us directly? sales@ampdata.ae · +971 50 252 5360